Posts Tagged Brain and Behavior

Your Words Influence Behavior

We often want to assist people by telling them what to avoid. Upon analysis, however, you will discover that so often when you tell a person what to avoid, the opposite results. The reason is that the brain does not envision “don’t” or any other negative-type word. The brain envisions pictures, illusions, visions, and images.

Here are some examples:

  • Don’t think of the color blue. What color did your brain envision?
  • Think of any house pet except a little white kitten with a bright red bow around its neck.
  • The park sign, “Don’t walk on the grass” is less effective than “Please use walkways.”
  • The teacher who tells the student not to look at his neighbor’s paper is having the
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Language, the Brain, and Behavior

This is lesson from George Orwell. 

Eric Arthur Blair, better known by his pen name George Orwell, wrote one of the most popular 20th century English novels in 1949 entitled, Nineteen Eighty-Four (35 years in the future). The appendix in the book was referred to as “The Newspeak Appendix” and it described a new language, the purpose of which was to control thought. Orwell showed how language affects the brain, the mind (thought), and behavior. 

A Newspeak root word served as both a noun and a verb, thereby reducing the total number of words in the language. For example, “think” is both a noun and verb, so the word thought is not required and could be abolished. Newspeak … >>>